Browsing by Subject Business and Management

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  • TVS.005127_TT_Barry Berman, Joel R. Evans - Retail Management A Strategic Approach (13th Edition).pdf-Pearson (2018).pdf.jpg
  • Sách/Book


  • Authors: Berman, Barry (2020)

  • Providing a balance betwen theory and practice, this guide to retail management includes useful career information and takes a strategic approach to decision making

  • TVS.005122_TT_Ingram, Thomas N._ LaForge, Raymond W. - Sales Management  _ analysis and decision making.-Routledge (2019).pdf.jpg
  • Sách/Book


  • Authors: Ingram, Thomas N (2020)

  • This edition continues the tradition of blending the recent sales management research with real-life 'best practices' of leading sales organisations. The authors teach sales management courses and interact with sales managers and sales management professors on a regular basis. Their text focuses on the importance of employing different sales strategies for different consumer groups, as well as integrating corporate, business, marketing, and sales strategies

  • TVS.006607_TT_John Hayes - The Theory and Practice of Change Management-Red Globe Press (2022).pdf.jpg
  • Sách/Book


  • Authors: Hayes, John (2022)

  • This sixth edition covers all of the key theories, tools and techniques of organizational change, and offers everything you need to know about organizational change today: - Brand new international case studies and examples allow you to understand change in context - Coverage of 'big-bang' disruptions, offers you a framework for dealing with unforeseen global events like pandemics, economic instability and climate change - Updated research reports show you the latest theory in the field - New learning objectives, reflective questions and experiential exercises help you to consolidate your learning and revise effectively - Increased coverage of SMEs, public sector and family busin...